Lee Yeon-bok
Self


Top chefs and restaurateurs from across Korea gather to launch new street food brands in a real-world business survival. From menu creation and pricing to service and turnover, every element of running a restaurant is tested. In a blind street battle where customers don’t know the chefs, only sales decide the winner.
Top chefs and restaurateurs from across Korea gather to launch new street food brands in a real-world business survival. From menu creation and pricing to service and turnover, every element of running a restaurant is tested. In a blind street battle where customers don’t know the chefs, only sales decide the winner.
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